Method and apparatus for populating ad landing spots

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 9313106
APP PUB NO 20130138790A1
SERIAL NO

13582805

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Abstract

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An approach is presented for providing automatic and manual rule setting rule setting by online service providers. A content programming platform receives a first input for defining one or more automatic rules for a plurality of landing spots in a content repository, the content programming platform will further receive a second input for defining at least one override rule for at least one of the landing spots, the at least one override rule superseding the automatic rule corresponding to the at least one landing spot. Based, at least in part, on the entries the landing spots are populated with respective content items.

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Patent Owner(s)

Patent OwnerAddress
RPX CORPORATIONFOUR EMBARCADERO SUITE 4000 SAN FRANCISCO CA 94111

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Bramlage, Michael New York, US 1 5
Nelson, Maggie Hastings on Hudson, US 1 5
Oddo, Anthony Boston, US 2 97

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